GuestLogix Inc., a Toronto Based company, has announced plans to launch an on-board Broadway ticketing service on flights to the New York area. The company's plan will include a multi-year agreement with Broadway Inbound. It is part of The Shubert Organization, Broadway's leading theatre owner and provider of ticketing services throughout the US. The service will be live by late summer. The In-Flight Box Office service will be offered through GuestLogix' Mobile virtual Store, the industry's on-board retail solution. Flight attendants will complete ticket sales and print vouchers to be redeemed for seat assignments at theatre box offices. Tickets will be available for such shows as Mamma Mia! and Spamalot
Handy for us but just what the flight attendants want, I'm sure. More paperwork!
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